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Name: The Statue in the Stone: Decoding Customer Motivation with the 48 Laws of Jobs-to-be-Done Philosophy
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Author: Scott Burleson
ISBN: 9781734695038

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The Statue in the Stone: Decoding Customer Motivation with the 48 Laws of Jobs-to-be-Done Philosophy

Scott Burleson

Bog | Engelsk

ISBN13: 9781734695038

Beskrivelse

THE STATUE IN THE STONE is a complete treatise on Jobs-to-be-Done philosophy. While many have contributed to the ideology, the founding fathers are (in alphabetical order): Lance Bettencourt, Clayton Christensen, Theodore Levitt, and Anthony Ulwick. Clayt…

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SAXO	254,95 kr.	39,00 kr.	2-3 hverdage	Køb for 293,95 kr.

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