Jay Conrad Levinson

'Guerrilla Marketing, 4th edition'

Bog | Engelsk

NATIONAL BESTSELLER The book that started the guerilla marketing revolution, expanded and completely updated for the twenty-first century. Jay Levinson's Guerrilla Marketing revolutionized marketing strategies for the small-business owner with his tak

'Guerrilla Marketing for the New Millennium'

Bog | Engelsk

History is full of stories where tiny, unadvanced armies have handily defeated better equipped and much larger armies. The history of these battles is the history of guerrilla warfare. It may shock you how many of the "big business" names (that