Hersh Shefrin

'Beyond Greed and Fear'

Bog | Engelsk

This book provides a comprehensive treatment of behavioural finance. With the use of the latest psychological research, Shefrin helps us to understand the human behaviour that guides stock selection, financial services, and corporate financial strategy. H

'A Behavioral Approach to Asset Pricing'

Bog | Engelsk

Behavioral finance is the study of how psychology affects financial decision making and financial markets. It is increasingly becoming the common way of understanding investor behavior and stock market activity. Incorporating the latest research and theor