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How the words we useand dont usereinforce dominant cultural norms Why is the term "openly gay" so widely used but "openly straight" is not? What are the unspoken assumptions behind terms like "male nurse," "working mom,&
The fable of the Emperor's New Clothes is a classic example of a conspiracy of silence, a situation where everyone refuses to acknowledge an obvious truth. But the denial of social realities--whether incest, alcoholism, corruption, or even genocide--i
How the words we useand don't usereinforce dominant cultural norms Why is the term "openly gay" so widely used but "openly straight" is not? What are the unspoken assumptions behind terms like "male nurse," "working
Why do we eat sardines, but never goldfish; ducks, but never parrots? Why does adding cheese make a hamburger a "cheeseburger" whereas adding ketchup does not make it a "ketchupburger"? By the same token, how do we determine which thin
In this invitation to "concept-driven" sociology, defying the conventional split between "theory" and "methodology" (as well as between "quantitative" and "qualitative" research), Eviatar Zerubavel introdu
"A pathbreaking book on an important subject which, surprisingly, has been paid little attention by social scientists. Zerubavel writes with both learning and lucidity. His book is a pleasure to read." (Peter Berger). "Others have written a
Many of us have had the experience of suddenly realizing that the keys or glasses which we have been looking for in vain were right in front of us the whole time. Looking for something does not guarantee that you will notice it, as the capacity of our sen
Eviatar Zerubavel argues that most of the distinctions we make in our daily lives and in our culture are social constructs. He questions the notion that a clear line can be drawn to separate one time or object or concept from another, and presents witty a