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You started a business. But why? Entrepreneurs often lose sight ofwhat matters. Are you helping people? Are they happy? Are you happy? Are you profitable? Isn't that enough? Derek Sivers accidentally started a business by helping musicians sell their
Every creator has the same problems with marketing. How do youcall attentionto your work?How do you get your creations into people'sminds and hearts?How do you get fans totell their friends?How do youcharge moneyfor your labor of love?How do you get t
Useful wisdom. Simple profound mental models to guide your decisions. Overwhelmed?If you feel anything less than "hell yeah!" about something, say no.We say yes too often. By saying no to almost everything, you leave space and time in your life
Not quite non-fiction, not quite self-help. It's a work of art about conflicting philosophies. Many books believe they know how you should live.But each book disagrees with the next. In "How to Live", each chapter believes it knows how you s
Personal effectiveness: "Useful Not True" is about reframing. Success in anything starts with your perspective which affects your strategy - your actions. Your first thought ("this is a disaster") feels true, but it's not the only