Damien Lutz

The Non-Human Persona Guide

Bog | Engelsk

For decades, designers and businesses have created personas of their target audiences-fictional character documents based on interviews and research that summarise customers with similar needs. Non-human and non-user personas enable designers, innovators,

'Future Scouting: How to design future inventions to change today by combining speculative design, design fiction, design thinking, life-centred design'

Bog | Engelsk

Inside this book lies a multi-future time machine, and by the time you finish reading it, you'll be plucking inventions from many possible futures-but you won't need expert forecasting or complex data analysis skills to do it. Future Scouting is a