Blue Ocean Leadership Harvard Business Review Classics

Gardners EUR

Engelske bøger > Engelsk Faglitteratur > Engelsk Erhverv, ledelse og økonomi ,

Beskrivelse

The Harvard Business Review Classics Ten years ago, world-renowned professors W. Chan Kim and Renee Mauborgne broke ground by introducing \"blue ocean strategy,\" a new model for discovering uncontested markets that are ripe for growth. In this…